
“Way to Wealth” Benjamin Franklin
Applewood Books | ISBN: 0918222885 | 30 pages | PDF | 2,9 Mb
The first American book on personal finance, “The Way to Wealth” by Benjamin Franklin is still the best and wisest money book ever written. Originally published in 1758 as the preface to “Poor Richard’s Almanack,” this little gem has been through innumerable printings and sold millions of copies to those in search of smart but entertaining advice about hard work, earning and saving money and debt.
As the 21st Century charges along and the current economic climate continues to send out mixed messages, Franklin’s simple but wise commentary on the value of industry and frugality resonates as much for us today as it did for listeners nearly 350 years ago. Here is a sample:
- “Early to bed and early to rise makes a man healthy, wealthy and wise.”
- “If you would be wealthy, think of saving, as well as of getting.”
- “If you would have your business done, go; if not, send.”
- “Think what you do when you run into debt; you give to another power over your liberty.”
- “Creditors have better memories than debtors.”
Although older than the United States itself, “The Way to Wealth” is still very popular. It is handed out by major companies and financial institutions to friends, clients, and customers and is the January, 2004 selection of “The Washington Post’s” the Color of Money Book Club. As Michelle Singletary, director of the Club wrote in a column about The book, “At just 30 pages, this pocket-size book takes less than an hour to read but will give you a lifetime of financial wisdom–that is if you’re wise enough to follow the advice.”

C. J. Hayden, “Get Clients Now!: A 28-day Marketing Program for Professionals, Consultants, And Coaches”
AMACOM/American Management Association | ISBN-10: 0814473741 | 239 pages | PDF | 3,9 Mb
Foreword by Jay Conrad Levinson, author of the “Guerilla Marketing” series
Get Clients Now empowers readers with its 28-day plan for energizing their marketing efforts and dramatically increasing their client base. With over 100 tactics, tools, and foolproof recipes customizable for any professional service business, this new edition is powered up with road-tested strategies for relationship-based marketing in the Internet age, plus proven techniques for overcoming the fear, resistance, and procrastination that block effective action.

Karen Lawson, “The Trainer’s Handbook (Pfeiffer Essential Resources for Training and HR Professionals)”
Pfeiffer; 2 edition (2006) | ISBN:0787977497 | 314 pages | PDF | 2,6 Mb
Review
“My recipe for a great lesson design is two parts content development and one part Trainer’s Handbook. I always find something I can use in this great, and much used, reference book.”
—Steve Sugar, coauthor, Games That Boost Performance
“From the initial needs assessment right on through to final evaluation, Karen Lawson’s newest book has it all! You’ll learn from a ‘master’ of our trade. Karen’s pragmatic approach to this ever-changing field will clearly enhance and enliven your next training program.”
—Edward E. Scannell, past National president, ASTD, and coauthor, Games Trainers Play series
Book Description
This thoroughly revised and updated second edition of The Trainer’s Handbook presents a comprehensive, systematic approach to developing training skills and competencies. It reflects the current changes in the design, development, and delivery of training that will meet the needs of today’s learner, distance learning, and performance consulting. The book offers a fresh focus on evaluation, includes practical how-to guidance, and a wealth of illustrative real-life examples.