Better Books
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Posted: March 14th, 2007, 9:37am CET by Betterbooks

Web Services Theory & Practice:
This is a soup-to-nuts reference guide on all aspects of Web Services - where Web Services is a fast emerging set of Internet-specific middle ware technology to further promote the growth of all aspects of e-business via standardization, collaboration and "franchising". This book is best characterized as an executive brief for IT and senior management rather than a nuts-and-bolts technical guide for portal implementers. Think of it as the "Cliffs Notes on Web Services". Given this audience, the book consistently focuses on business needs, value propositions, ROI, proven solutions and actual examples of current implementations. Each chapter also ends with a 10-item "Q&A" section that consolidates and summarizes the information discussed in the chapter. The book is illustrated with detailed technical diagrams, includes lots of arresting subtitles and contains many bullet lists and tables to facilitate (and encourage) productive skimming.
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Posted: March 14th, 2007, 9:33am CET by Betterbooks

The Ultimate Stretching Manual:
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Posted: March 14th, 2007, 9:28am CET by Betterbooks

The Secret of Good Posture:
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Posted: March 14th, 2007, 9:24am CET by Betterbooks

The Science Of Sales Success:
The Science of Sales Success shows readers how to achieve the perfect win-win sales situation. Providing a system for giving customers more measurable benefits than competitors, Josh Costell shows how sales professionals can make fewer calls to win higher-profit orders. Costell used his "selling is a science" theory to propel him from rookie status to national sales manager of a Fortune 500 company just three years out of college. Now he reveals how to:
- Apply a quantifiable approach to selling in order to duplicate success
- Speed up "advance or abandon" decisions to make productivity explode
- Create bonds and motivate customers to share decision-making information.
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Posted: March 14th, 2007, 9:20am CET by Betterbooks

The Complete Home Veterinary Guide 3rd Edition:
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Posted: March 14th, 2007, 9:16am CET by Betterbooks

Teaching English Spelling A Practical Guide:
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Posted: March 14th, 2007, 9:12am CET by Betterbooks

SQL For Dummies 6TH Edition Aug 2006:
See how SQL interfaces with today's environments. Start building and using relational databases with SQL's newest features.The database may be the twenty-first century filing cabinet, but building one is a little more complex than sliding drawers into a metal box. With this book to guide you through all the newest features of SQL, you'll soon be whipping up relational databases, using SQL with XML to power data-driven Web sites, and more! Discover how to:
- Use SQL in a client/server system
- Build a multitable relational database
- Construct nested and recursive queries
- Set up database security
- Use SQL within applications
- Map SQL to XML
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Posted: March 14th, 2007, 9:07am CET by Betterbooks

Six Days of War:
In Israel and the West it is called the Six Day War. In the Arab world, it is known as the June War, or simply as "the Setback." Never has a conflict so short, unforeseen and largely unwanted by both sides so transformed the world. The Yom Kippur War, the war in Lebanon, the Camp David accords, the controversy over Jerusalem and Jewish settlements in West Bank, the intifada and the rise of Palestinian terror: all are part of the outcome of those six days of intense Arab-Israeli fighting in the summer of 1967. Michael B. Oren's Six Days of War is the most comprehensive history ever published of this dramatic and pivotal event, the first to explore it both as a military struggle and as a critical episode in the global Cold War. Oren spotlights all the participants - Arab, Israeli, Soviet, and American - telling the story of how the war broke out and of the shocking ways it unfolded. Drawing on thousands of top-secret documents, on rare papers in Russian and Arabic, and on exclusive personal interviews, Six Days of War recreates the regional and international context which, by the late 1960s, virtually assured an Arab-Israeli conflagration. Also examined are the domestic crises in each of the battling states, and the extraordinary personalities - Moshe Dayan and Gamal Abdul Nasser, Hafez al-Assad and Yitzhak Rabin, Lyndon Johnson and Alexei Kosygin - that precipitated this earthshaking clash.
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Posted: March 14th, 2007, 9:03am CET by Betterbooks

Sams Python Phrasebook:
Python Phrasebook gives you the code phrases you need to quickly and effectively complete your programming projects in Python. Concise and Accessible, Easy to carry and easy to use�lets you ditch all those bulky books for one portable guide, Flexible and Functional, Packed with more than 100 customizable code snippets�so you can readily code functional Python in just about any situation.
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Posted: March 13th, 2007, 11:27am CET by Betterbooks

Marketing Insights From A To Z-80 Concepts Every Manager Needs to Know:
In Marketing Insights from A to Z, Philip Kotler, one of the undisputed fathers of modern marketing, redefines marketing’s fundamental concepts from A to Z, highlighting how business has changed and how marketing must change with it. He predicts that over the next decade marketing techniques will require a complete overhaul. Furthermore, the future of marketing is in company-wide marketing initiatives, not in a reliance on a single marketing department. This concise, stimulating book relays fundamental ideas fast for busy executives and marketing professionals. Marketing Insights from A to Z presents the enlightened and well-informed musings of a true master of the art of marketing based on his distinguished forty-year career in the business. Other topics include branding, experiential advertising, customer relationship management, leadership, marketing ethics, positioning, recession marketing, technology, overall strategy, and much more.Philip Kotler (Chicago, IL) is the father of modern marketing and the S. C. Johnson and Son Distinguished Professor of International Marketing at Northwestern University’s Kellogg Graduate School of Management, one of the definitive marketing programs in the world. Kotler is the author of twenty books and a consultant to nonprofit organizations and leading corporations such as IBM, General Electric, Bank of America, and AT&T.
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Posted: March 13th, 2007, 11:22am CET by Betterbooks

Making Your Fortune In Real Estate Investing:
This book can give you all of the basic information that you need to get started. Make this book the catalyst to get you started and to find within yourself the desire to succeed. I hope this book encourages you to start taking persistent actions toward becoming a real estate investor with various sources of income.
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Posted: March 13th, 2007, 11:18am CET by Betterbooks

Grammar, Punctuation & Capitalization:
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Posted: March 13th, 2007, 11:15am CET by Betterbooks

Contemporary Research in E-Marketing:
Contemporary Research in E-Marketing brings the intrinsically inter-disciplinary work of e-marketing, by academic researchers from various fields, to one outlet. This book fuels the cross-fertilization of ideas and greater dissemination of key research concepts. Contributions from fields as diverse as marketing, management, MIS, communication, computer science and finance offer exposure to cutting-edge ideas with broad scope and international focus.
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Posted: March 13th, 2007, 11:11am CET by Betterbooks

101 Healing Stories for Kids & Children:
101 Healing Stories for Children and Teens is a must read for everyone working with this age group. George Burns takes the reader on a wonderful journey, balancing metaphor, good therapeutic technique, and empirical foundations during the trip. Given that Burns utilizes all three aspects of the Confucian story referred to in the book�teaching, showing, and involving�any reader using this resource should increase their understanding of how stories can be used therapeutically.
Richard G.Whiteside,MSW
Author of The Art of Using and Losing Control and Working with Difficult Clients
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