Anаlysing Multimodаl Documеnts: A Foundаtion for thе Systеmаtic Anаlysis of Multimodаl Documеnts
Publisher: Pаlgrаvе Mаcmillаn
Number of Pages: 260
Published: 2008-07-22
List price: $80.00
Analysing Multimodal Documents presents the first systematic, corpus-based, and theoretically rigorous approach to the description and analysis of multimodal documents. John Bateman introduces researchers and advanced students to a linguistically-based method of analysis that shows how different modes of expression--including language, rhetoric, images, typography, colour and space--go together to make up a document with a recognizable genre. The author draws upon both academic research and concrete experience of how designers and production teams put documents together. Analysing Mul...