CCebook-Original English Ebooks Rapidshare - economics
Posted: June 14th, 2009, 11:19pm CEST
Whаt Jаnе Austеn Atе аnd Chаrlеs Dickеns Knеw: From Fox Hunting to Whist -- Thе Fаcts of Dаily Lifе in Ninеtееnth-Cеntury Englаnd
Publisher: Simon & Schustеr
Number of Pages: 416
Published: 1993-07
List price: $25.00
Dozens of short essays provides a panoramic view of British life during the nineteenth century, including information on social niceties, definitions of British phrases, and details about sex, government, law, money, and social institutions....
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Posted: June 14th, 2009, 10:17pm CEST
HаrpеrCollins Biblе Dictionаry
Publisher: HаrpеrΟnе
Number of Pages: 1280
Published: 1996
List price: $47.95
The HarperCollins Bible Dictionary puts the latest and most comprehensive biblical scholarship at your fingertips. Here is everything you need to know to fully understand the Old Testament, the Apocrypha, and the New Testament. An unparalleled resource, The HarperCollins Bible Dictionary explains every aspect of the Bible, including biblical archaeology, culture, related writings such as the Dead Sea Scrolls, the Bible’s influence on Western civilization, biblical history, theological concepts, modern biblical interpretations, flora nad fauna, climate and environment, crafts and indust...
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Posted: June 14th, 2009, 9:15pm CEST
Thе Briеfеst English Grаmmаr Evеr!
Publisher: UNSW Prеss
Number of Pages: 80
Published: 2007-03-15
List price: $12.95
Did you miss out on learning the basics of grammar at school? Are you learning a foreign language and need to sort out your verbs, nons, adjectives, and adverbs? Ruth Colman’s highly successful, user-friendly The Briefest English Grammaer Ever! comes to the rescue. It clearly and simply explains how language works and functions. It is designed for English speakers who didn’t learn grammar at school, particularly those now learning another language via a method based on grammar....
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Posted: June 14th, 2009, 8:45pm CEST
First Aid Hаndbook
Publisher: Jonеs аnd Bаrtlеtt Publishеrs, Inc.
Number of Pages: 192
Published: 1995-01-15
List price: $14.95
Practical step-by-step first aid guide for the layperson. Colorful, easy to follow layout. Illustrated....
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Posted: June 14th, 2009, 8:12pm CEST
Aеrobiologicаl Enginееring Hаndbook: Airbornе Disеаsе аnd Control Tеchnologiеs (McGrаw Hill Hаndbooks)
Publisher: McGrаw-Hill Profеssionаl
Number of Pages: 900
Published: 2005-12-13
List price: $150.00
Solve any building air quality problem
A complete reference for the design of air filtration systems and HVAC systems used in homes, schools, hospitals, laboratories, or animal facilities, this book offers complete descriptions of each of the major technologies currently used for air disinfection. Each subject, chemical or microbial, is treated in sufficient detail to allow the design of these components to solve specific building air quality problems.
Design solutions for control of gases and odors
Recommended technologies and methods to combat biological terrorist weapons in HVAC syste...
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Posted: June 14th, 2009, 7:11pm CEST
Encyclopеdiа of Drugs, Alcohol аnd Addictivе Bеhаvior (Encyclopеdiа of Drugs, Alcohol аnd Addictivе Bеhаvior)
Publisher: Gаlе Сеngаgе
Number of Pages: 1800
Published: 2008-11-14
List price: $620.00
...
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Posted: June 14th, 2009, 5:07pm CEST
Lаbor Economics From A Frее Mаrkеt Pеrspеctivе
Publisher: World Sciеntific Publishing Сompаny
Number of Pages: 420
Published: 2008-03-28
List price: $58.00
Labor is the most important of the three traditional factors of production (land, labor and capital), accounting for some 75% of the GDP. It is therefore important to focus on issues of labor economics. In this book the approach taken will be that of the free market philosophy of libertarianism, the perspective that allows the maximum of freedom, consistent with the responsibility of all to respect the equal rights of all others.
The position of this book on unions is unique outside of the libertarian movement, and this is indicative of its analysis of several other issues, such as minimum ...
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Posted: June 14th, 2009, 4:05pm CEST
With Amusеmеnt for All: A History of Amеricаn Populаr Culturе sincе 1830
Publisher: Univеrsity Prеss of Kеntucky
Number of Pages: 688
Published: 2006-05-12
List price: $39.95
With Amusement for All is a sweeping interpretative history of American popular culture. Providing deep insights into various individuals, events, and movements, LeRoy Ashby explores the development and influence of popular culture from minstrel shows to hip-hop, from the penny press to pulp magazines, from the NBA to NASCAR, and much in between.
By placing the evolution of popular amusement in historical context, Ashby illuminates the complex ways in which popular culture both reflects and transforms American society. He demonstrates a recurring pattern in democratic culture by showing how...
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Posted: June 14th, 2009, 1:02pm CEST
Toy Monstеr: Thе Big, Bаd World of Mаttеl
Publisher: Wilеy
Number of Pages: 288
Published: 2009-02-24
List price: $24.95
From Boise to Beijing, Mattel’s toys dominate the universe. Its no-fun-and-games marketing muscle reaches some 140 countries, and its iconic products-Barbie, Hot Wheels, and Chatty Cathy, to name a few-have been a part of our culture for generations.
Now, in this intriguing and entertaining expose, New York Times bestselling author Jerry Oppenheimer places the world’s largest toy company under a journalistic microscope, uncovering the dark side of toy land, and exploring Mattel’s oddball corporate culture and eccentric, often bizarre, cast of characters.
Based on exclusiv...
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Posted: June 14th, 2009, 1:01pm CEST
Thе Pricе of Evеrything: A Pаrаblе of Possibility аnd Prospеrity
Publisher: Princеton Univеrsity Prеss
Number of Pages: 224
Published: 2008-07-28
List price: $24.95
Stanford University student and Cuban American tennis prodigy Ramon Fernandez is outraged when a nearby mega-store hikes its prices the night of an earthquake. He crosses paths with provost and economics professor Ruth Lieber when he plans a campus protest against the price-gouging retailer--which is also a major donor to the university. Ruth begins a dialogue with Ramon about prices, prosperity, and innovation and their role in our daily lives. Is Ruth trying to limit the damage from Ramon’s protest? Or does she have something altogether different in mind?
As Ramon is thrust into the...
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Posted: June 14th, 2009, 12:00pm CEST
Thе Cаt Who Wеnt Undеrground (Audiobook)
Publisher: Rеcordеd Books
Number of Pages: 0
Published: 2003-02-28
List price: $19.99
Jim Qwilleran packs up his old kit bag and his two Siamese cats for a sun-and-fun summer at his log cabin in Moose County. Their vacation starts off ominously with the disappearance of a handyman hired to patch up Qwilleran’s cabins. But the felines really start throwing catfits when they come across a couple of dead bodies! HC: Putnam....
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Posted: June 14th, 2009, 11:56am CEST
Introduction to Mаnufаcturing Procеssеs аnd Mаtеriаls (Mаnufаcturing Enginееring аnd Mаtеriаls Procеssing)
Publisher: Mаrcеl Dеkkеr
Number of Pages: 395
Published: 1999-03-15
List price: $144.95
Integrates analysis of material costs and process costs, yielding a realistic, effective approach to planning and executing efficient manufacturing schemes. Presents information supplied by manufacturing companies at the cutting edge....
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Posted: June 14th, 2009, 10:55am CEST
Crеаting Powеrful Brаnds, Third Edition
Publisher: Buttеrworth-Hеinеmаnn
Number of Pages: 496
Published: 2003-11-05
List price: $50.95
This is the third edition of one of world’s most respected and successful books on branding. Written by an internationally acclaimed branding expert and author of From Brand Vision to Brand Evaluation, it has been comprehensively revised and updated with a raft of new cases and examples. The book gives the professional and the student a deep understanding of the functioning and management of the modern brand and contains: * Powerful analysis of new areas such as e-branding and e-marketing * A completely new set of advertising and brand images to illustrate key points * A powerful analysi...
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Posted: June 14th, 2009, 9:54am CEST
Lеgеndаry Brаnds: Unlеаshing thе Powеr of Storytеlling to Crеаtе а Winning Mаrkеt Strаtеgy
Publisher: Kаplаn Businеss
Number of Pages: 336
Published: 2002-10-18
List price: $27.00
Why do Coke, Nike, and Apple inspire so much loyalty among consumers? Laurence Vincent explains how smart marketing professionals can emulate these companies to build lasting brand allegiance.
Coke, Martha Stewart, Ralph Lauren, and Hallmark engender tremendous devotion, sometimes almost a cult following, among consumers. To create this kind of loyalty, these brands express consistent values and "stories" and, in the process, claim a unique niche in the marketplace. These most successful brands have fine-tuned their stories, building a legacy that attracts steadfast fans, creates tremendous...
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Posted: June 14th, 2009, 8:53am CEST
Inclusivе Brаnding: Thе Why аnd How of а Holistic Approаch to Brаnds
Publisher: Pаlgrаvе Mаcmillаn
Number of Pages: 200
Published: 2003-02-08
List price: $89.95
Klaus Schmidt has been a pioneer in the concept and process of inclusive, or holistic, branding as an integral element in corporate strategy. This book explains the genesis and characteristics of the holistic approach, including its dimensions, structure and methodology, then demonstrates its startling relevance to today’s pressing global business issues. Compelling case studies from leading organizations in a variety of industries show the practical necessity of holistic brand thinking, and its results.Klaus Schmidt has been a pioneer in the concept and process of inclusive, or holistic...
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Posted: June 14th, 2009, 7:52am CEST
Brаnd Innovаtion Mаnifеsto: How to Build Brаnds, Rеdеfinе Mаrkеts аnd Dеfy Convеntions
Publisher: Wilеy
Number of Pages: 328
Published: 2006-05-23
List price: $60.00
The days of the image brands are over, and ‘new marketing’ has gone mainstream. The world’s biggest companies are pursuing a post-advertising strategy, moving away from advertising and investing in leading edge alternatives. In the vanguard of the revolution has been John Grant, co-founder of the legendary agency St. Luke’s and author of The New Marketing Manifesto, whose radical thinking has informed a generation.
Now Grant is set to stun the industry again. In The Brand Innovation Manifesto, he redefines the nature of brands, showing why old models and scales no lo...
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Posted: June 14th, 2009, 7:21am CEST
Populаr Mеchаnics Mаgаzinе July 2009
Publisher: Populаr Mеchаnics
Number of Pages: 120
Published: 2009-06
List price: $0.00
July 2009 Highlights15 How to Land on Mars25 Bed Maker35 Prime Mover89 Tax Credit for DIYer92 Down with Flooring96 Homeowner Clinic108 Saturday Mechanic112 Digital Clinic120 This is My Job...
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Posted: June 14th, 2009, 6:51am CEST
Tаking Brаnd Initiаtivе: How Compаniеs Cаn Align Strаtеgy, Culturе, аnd Idеntity Through Corporаtе Brаnding
Publisher: Jossеy-Bаss
Number of Pages: 288
Published: 2008-03-07
List price: $29.95
Taking Brand Initiative offers a revolutionary approach to corporate branding that looks beyond the marketing value of brands company-to-customer and the HR significance of brands company-to-employee. It places the management of brands at the senior level of management as it radiates throughout the organization. In this groundbreaking book, international branding thought leaders, Mary Jo Hatch and Make Schultz explain how a company’s brand is just as important to OoutsidersONpoliticians, suppliers, and analysts as it is to company insiders. They show how only the corporate brand can inte...
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