Chаotics: Thе Businеss of Mаnаging аnd Mаrkеting in thе Agе of Turbulеncе
Publisher: ΑMΑСΟM
Number of Pages: 224
Published: 2009-05-15
List price: $25.00
We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. Unlike past recessions, today’s crises have precipitated a need for businesses to develop a new mindset, one that takes into account intermittent periods of disturbance, allowing them to thrive while under the constant threat of chaos. Complete with metrics and measurements, "Chaotics" outlines a powerful new system for managing waves of uncertainty affecting customers, employees, and other stakeholders. In this climate of increased turbulence, no organizatio...