The Seeds of Innovation: Cultivating the Synergy That Fosters New Ideas
Publisher: AMACOM
Number of Pages: 240
Published: 2002-06-15
List price: $24.95
ISBN-10: 0814471463
ISBN-13: 9780814471463
Breakthrough innovation is a prerequisite for success in almost any organization, yet the actual management of innovation has only recently begun to receive the attention it deserves. Here, innovation thought leader Elaine Dundon offers a "how-to" prescription for building creative and strategic innovation skills at all levels of an organization (rather than focusing on decision-making levels only) -- and explains how to produce measurable results that translate directly to the bottom line. Using field-tested concepts and practical examples, and featuring easy-to-apply processes an...