The 7 Irrefutable Rules Small Business Growth:
These seven rules of small business growth that I include in this book are not rules because anyone in particular agrees with them. Instead, it’s because I can’t find any credible individuals inclined to disagree with them. To me, that is exactly what makes them so gosh-darn ir-re-fu-ta-ble. It’s not that they’re scientifically proven. It’s that no one wants to disprove them, because almost everyone already agrees with them.

