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Posted: November 19th, 2007, 3:47pm CET
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Posted: November 19th, 2007, 3:47pm CET
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Posted: November 19th, 2007, 3:44pm CET
Publisher: Oxford University Press
Language: English
ISBN: 0195175441
Paperback: 568 pages
Data: Mar 2007
Format: PDF
Description: A thorough yet concise account of cancer biology, this book emphasizes the cellular and molecular mechanisms involved in the transformation of normal into malignant cells, the invasiveness of cancer cells into host tissues, and the metastatic spread of cancer cells in the host organism. It also defines the fundamental pathophysiological changes that occur in tumor tissue and in the host animal or patient. The approach throughout the book is to discuss the historical development of a field, citing the key experimental advances to the present day, and to evaluate the current evidence that best supports or rules out concepts of the molecular and cellular mechanisms regulating cancer cell behavior. For all the areas of fundamental cancer research, an effort has been made to relate basic research findings to the clinical disease states. The book is well illustrated with schematic diagrams and actual research data to demonstrate points made in the text, and there is an extensive, up-to-date bibliography. In this revision, Dr. Ruddon has organized his text to provide more integrated discussion of the many topics covered in the third edition. At the same time, he has included much new material on molecular genetics and genetic diagnosis (e.g., DNA microarrays to mark tumors), RNA interference, stem cells, cell cycle regulation, angiogenesis, etc.
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Posted: November 19th, 2007, 3:43pm CET
Publisher: Birkh?user Boston
Language: English
ISBN: 0817642226
Paperback: 320 pages
Data: Aug 2003
Format: PDF
Description: This book presents a fresh, original exposition of the foundations of classical electrodynamics in the tradition of the so-called metric-free approach. The fundamental structure of classical electrodynamics is described in the form of six axioms: (1) electric charge conservation, (2) existence of the Lorentz force, (3) magnetic flux conservation, (4) localization of electromagnetic energy-momentum, (5) existence of an electromagnetic spacetime relation, and (6) splitting of the electric current into material and external pieces. The first four axioms require an arbitrary 4-dimensional differentiable manifold. The fifth axiom characterizes spacetime as the environment in which the electromagnetic field propagates  a research topic of considerable interest  and in which the metric tensor of spacetime makes its appearance, thus coupling electromagnetism and gravitation. Repeated emphasis is placed on interweaving the mathematical definitions of physical notions and the actual physical measurement procedures. The tool for formulating the theory is the calculus of exterior differential forms, which is explained in sufficient detail, along with the corresponding computer algebra programs. Prerequisites for the reader include a knowledge of elementary electrodynamics (with Maxwell’s equations), linear algebra and elementary vector analysis; some knowledge of differential geometry would help. Foundations of Classical Electrodynamics unfolds systematically at a level suitable for graduate students and researchers in mathematics, physics, and electrical engineering.
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Posted: November 19th, 2007, 3:40pm CET

Electrical Distribution Engineering, Third Edition
By Anthony J. Pansini
* Publisher: Fairmont Press
* Number Of Pages: 535
* Publication Date: 2006-11-10
* Sales Rank: 1592621
* ISBN / ASIN: 0849382491
* EAN: 9780849382499
* Binding: Hardcover
* Manufacturer: Fairmont Press
* Studio: Fairmont Press
Book Description:
Newly revised and edited, this comprehensive volume provides up-to-date information on the latest developments which impact planning and design of electrical distribution systems. Addressing topics such as mechanical designs, materials improvements, total quality control, computer, and electronic circuitry, this book answers questions on everything from the basics of electrical and mechanical design to the selection of optimum materials and equipment. Beginning with initial planning consideration, this book gives a step-by-step guide through each stage of mechanical design of the principal facilities, including substation installation. Also included is data-backed assessment of the latest advance in materials, conductors, insulators, transformers, regulators, capacitators, switches, and substation equipment. Also covered is key non-technical and operation considerations such as safety, quality of service, load shedding, brownouts, demand controls and more. New material in the third edition includes data on polymer insulators, expansion of coverage of cogeneration, distributed generation and underground systems.
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Posted: November 19th, 2007, 3:38pm CET

Step Up to IELTS Teacher's Book
By Vanessa Jakeman, Clare McDowell,
* Publisher: Cambridge University Press
* Number Of Pages: 80
* Publication Date: 2004-05-24
* Sales Rank: 1681560
* ISBN / ASIN: 0521533015
* EAN: 9780521533010
* Binding: Paperback
* Manufacturer: Cambridge University Press
* Studio: Cambridge University Press
Book Description:
This course covers essential exam skills and language for IELTS in approximately sixty hours' teaching time, and familiarises students quickly with the exam. The course covers both the Academic and General Training modules It provides students with invaluable advice on how to maximise their band score in the exam. Shorter, achievable exam-type tasks build students' exam skills, before students try the more challenging tasks at authentic test level. The test practice sections at the end of each unit together constitute a whole sample IELTS test. The 'With answers' edition contains a full answer key and information on the exam, making it ideal for students preparing independently. For students with more time, the pocket-sized Personal Study Book provides extra vocabulary, grammar and writing practice. The Self-study Pack contains the Self-study Student's Book and Audio CDs (2).
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Posted: November 19th, 2007, 3:37pm CET

Reference Data for Engineers Radio, Electronics, Computer & Communications (Reference Data for Engineers)
By Mac E. Van Valkenburg
* Publisher: Newnes
* Number Of Pages: 1385
* Publication Date: 2001-10
* Sales Rank: 872786
* ISBN / ASIN: 0750672919
* EAN: 9780750672917
* Binding: Hardcover
* Manufacturer: Newnes
* Studio: Newnes
Book Description:
Reference Data for Engineers is the most respected, reliable, and indispensable reference tool for technical professionals around the globe. Written by professionals for professionals, this book is a complete reference for engineers, covering a broad range of topics. It is the combined effort of 96 engineers, scientists, educators, and other recognized specialists in the fields of electronics, radio, computer, and communications technology.
By providing an abundance of information on essential, need-to-know topics without heavy emphasis on complicated mathematics, Reference Data for Engineers is an absolute "must-have" for every engineer who requires comprehensive electrical, electronics, and communications data at his or her fingertips. Featured in the Ninth Edition is updated coverage on intellectual property and patents, probability and design, antennas, power electronics, rectifiers, power supplies, and properties of materials. Useful information on units, constants and conversion factors, active filter design, antennas, integrated circuits, surface acoustic wave design, and digital signal processing is also included. The Ninth Edition also offers new knowledge in the fields of satellite technology, space communication, microwave science, telecommunication, global positioning systems, frequency data, and radar.
* Widely acclaimed as the most practical reference ever published for a wide range of electronics and computer professionals, from technicians through post-graduate engineers.
* Provides a great way to learn or review the basics of various technologies, with a minimum of tables, equations, and other heavy math.
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Posted: November 19th, 2007, 3:36pm CET
James E. House, "Principles of Chemical Kinetics" Academic Press; 2 edition (August 15, 2007) | ISBN:0123567874 | 336 pages | PDF | 1,4 Mb
James House's revised Principles of Chemical Kinetics provides a clear and logical description of chemical kinetics in a manner unlike any other book of its kind. Clearly written with detailed derivations, the text allows students to move rapidly from theoretical concepts of rates of reaction to concrete applications.
Unlike other texts, House presents a balanced treatment of kinetic reactions in gas, solution, and solid states. The entire text has been revised and includes many new sections and an additional chapter on applications of kinetics. The topics covered include quantitative relationships between molecular structure and chemical activity, organic/inorganic chemistry, biochemical kinetics, surface kinetics and reaction mechanisms. Chapters also include new problems, with answers to selected questions, to test the reader's understanding of each area. A solutions manual with answers to all questions is available for instructors.
A useful text for both students and interested readers alike, Dr. House has once again written a comprehensive text simply explaining an otherwise complicated subject.
* Provides an introduction to all the major areas of kinetics and demonstrates the use of these concepts in real life applications
* Detailed derivations of formula are shown to help students with a limited background in mathematics
* Presents a balanced treatment of kinetics of reactions in gas phase, solutions and solids
* Solutions manual available for instructors
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Posted: November 19th, 2007, 3:36pm CET
Deepak Pareek, "WiMAX: Taking Wireless to the MAX" AUERBACH (May 30, 2006) | ISBN:0849371864 | 384 pages | PDF | 9,8 Mb
With market value expected to reach $5 billion by 2007 and the endorsement of some of the biggest names in telecommunications, World Interoperability for Microwave Access (WiMAX) is poised to change the broadband wireless landscape. But how much of WiMAX's touted potential is merely hype? Now that several pre-WiMAX networks have been deployed, what are the operators saying about QoS and ROI? How and when will device manufacturers integrate WiMAX into their products? What is the business case for using WiMAX rather than any number of other established wireless alternatives? WiMAX: Taking Wireless to the MAX examines the evolution of wireless, broadband, and the wireless broadband landscape with exhaustive coverage of technological advances and evolving topologies. It sets the tone for the journey towards untouched wireless heights - WiMAX. The author builds a complete understanding of Broadband Wireless Access (BWA) Technologies, elaborating on past developments, present needs and uses, and future trends and markets. He lays out a road map to the future and articulates present and future applications and models of BWA with focus on WiMAX. The book also provides a detailed discussion on the advanced technologies central to the existence of WiMAX. It presents strategies for building the case for WiMAX and achieving success for the different players, including service providers and equipment manufacturers. An increasing demand for access to information anytime, anywhere has led to explosive growth in access and wireless technologies. The trend has created new competitive threats as well as new opportunities in every walk of life. The task, then, is to turn possibilities into realities and provide solutions that enable anywhere, anytime access to information and applications at low cost and with a small investment. Taking a coherent and fact-based approach, this book explores the space between what is known and available and what industry needs.
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Posted: November 19th, 2007, 3:35pm CET
Pierre Meystre , Murray Sargent, " Elements of Quantum Optics"Springer; 4th ed. edition (October 2007) | ISBN:3540742093 | 508 pages | PDF | 5,2 Mb
Elements of Quantum Optics gives a self-contained and broad coverage of the basic elements necessary to understand and carry out research in laser physics and quantum optics, including a review of basic quantum mechanics and pedagogical introductions to system-reservoir interactions and to second quantization. The text reveals the close connection between many seemingly unrelated topics, such as probe absorption, four-wave mixing, optical instabilities, resonance fluorescence and squeezing. It also comprises discussions of cavity quantum electrodynamics and atom optics. The 4th edition includes a new chapter on quantum entanglement and quantum information, as well as added discussions of the quantum beam splitter, electromagnetically induced transparency, slow light, and the input-output formalism needed to understand many problems in quantum optics. It also provides an expanded treatment of the minimum-coupling Hamiltonian and a simple derivation of the Gross-Pitaevskii equation, an important gateway to research in ultracold atoms and molecules.
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Posted: November 19th, 2007, 3:35pm CET
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Posted: November 19th, 2007, 3:34pm CET
Peter Cheverton, "If You're So Brilliant ...How Come You Can't Identify Your Key Customers?: The Essential Guide to Key Account Selection " Kogan Page Business Books (August 2002) | ISBN:0749437294 | 160 pages | PDF | 1,5 Mb
Key account management (KAM) is not a sales initiative, it is a business-wide process that must be managed and supported from the top. Here we have a book or all those involved in the management of key accounts, but uncertain about how these important customers are identified, selected and managed. In a clean, direct style, Cheverton cuts to the quick and shows how to achieve the core objectives of KAM: retain existing customers in a competitive environment; grow through acquiring new long term contracts; achieve global `preferred supplier` status; manage customers serviced by several departments in a consistent way; create a customer intimate business; achieve operational excellence. `Managing the future` Cheverton says is the purpose of KAM: achieving a realistic balance between objectives, the market opportunity and the resources available. Global cases, tools, techniques and exercises are all features of this inspired little book.
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Posted: November 19th, 2007, 3:34pm CET
Peter Cheverton, "If You're So Brilliant...How Come your Brand isn't Working Hard Enough?: The Essential Guide to Brand Management"Kogan Page Business Books (August 2002) | ISBN:0749437286 | 180 pages | PDF | 1,5 Mb
This book is not for advertising and design professionals. It is for all those involved with building and defining their own brand, for those who know that brand management is crucial, but don’t know how to go about it. Good brand management is the route to getting the brand to work harder and to make its proper mark. Any brand, new or old, must be managed, nurtured, exploited and, when necessary, changed. Good brand and business managers must understand what a brand is, what it can do for them and how it supports the strategic goals of the business. Good brand managers must also direct and co-ordinate the wide and daunting variety of tasks and experts involved in making brand strategy happen. HOW COME YOUR BRAND ISN`T WORKING? tackles this challenge head on. Peppered with fascinating real-life examples (good and bad), and a brand health checklist, any manager will benefit from Cheverton’s pragmatic advice on positing, targeting and implementation.
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Posted: November 19th, 2007, 3:32pm CET
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