Free ebooks download - KnowFree v2.0 » IT eBooks

Strategies for the Green Economy: Opportunities and Challenges in the New World of Business
Posted: March 10th, 2010, 6:46pm CET by eBooker

Tags:    [edit]



Strategies for the Green Economy: Opportunities and Challenges in the New World of Business

Product Description

Businesses are entering the green marketplace at breakneck speed to keep pace with customer and societal demands to reduce their environmental impacts. But greening one’s business is no small feat. While clear opportunities abound in this new economy, business leaders pursuing a green strategy are finding few roadmaps and established rules and plenty of hidden twists and turns.

. .

So, how does a company succeed in a world gone green?

. .

In Strategies for the New Green Economy, Joel Makower, one of the world’s foremost green business experts, provides a clear roadmap for this challenging terrain. Makower offers insights and inspiration gleaned from his 20 years’ experience helping Fortune 500 companies and start-ups alike formulate strategies that align environmental and business goals. Providing a comprehensive and realistic look at both the opportunities and challenges, Strategies for the New Green Economy shows how leadership companies are finding their way in the green economy, while their competitors struggle.

. .

Strategies for the Green Economy systematically tackles the central issues of greening your business:

. .
• What does it take to be seen as an environmental leader?.
• What are the standards, implicit or explicit, that you must meet to be green?.
• How do you communicate what your business is doing right–and what it’s doing wrong?.
• How can you overcome consumer, media, and activist distrust?.
• How can your company be heard amid the ?green noise? in the marketplace?.
• What are the new opportunities emerging for companies in the green economy?

. .

Including groundbreaking data about customers’ attitudes and behaviors regarding green products and services, Strategies for the Green Economy will lead you through the thicket of finicky customers, confusing research reports, and public cynicism regarding green marketing claims–and place you on solid footing in the growing green economy.

download

Tags:    [edit]

Adobe Photoshop CS2 Studio Techniques

Product Description

If you’re ready to go from blindly following step-by-step instructions to “Aha, I finally GET Photoshop!” this is the place to start. In these pages, world renowned Photoshop instructor and best-selling author Ben Willmore writes in his signature style–intuitive, crystal clear, and in-depth–helping you gain the deep understanding needed to master Photoshop’s most essential features. Complex concepts like Curves and Channels are broken down into easy to digest metaphors and descriptions, and features new to Photoshop CS2–such as Bridge, Smart Objects, the revamped Layers Palette and Camera Raw dialog box, as well as the awesome new Warping and Vanishing Point features–are all covered in the depth they deserve, making it possible to quickly adapt them into your daily workflow. Whether you’re a photographer, designer, production artist or hobbyist, the knowledge you gain in this book can dramatically change the way you think about Photoshop.

download

Tags:    [edit]

Performance Analysis of Queuing and Computer Networks

Product Description
Performance Analysis of Queuing and Computer Networks develops simple models and analytical methods from first principles to evaluate performance metrics of various configurations of computer systems and networks. It presents many concepts and results of probability theory and stochastic processes.

After an introduction to queues in computer networks, this self-contained book covers important random variables, such as Pareto and Poisson, that constitute models for arrival and service disciplines. It then deals with the equilibrium M/M/1/?queue, which is the simplest queue that is amenable for analysis. Subsequent chapters explore applications of continuous time, state-dependent single Markovian queues, the M/G/1 system, and discrete time queues in computer networks. The author then proceeds to study networks of queues with exponential servers and Poisson external arrivals as well as the G/M/1 queue and Pareto interarrival times in a G/M/1 queue. The last two chapters analyze bursty, self-similar traffic, and fluid flow models and their effects on queues.

download