Web Design and Marketing Solutions for Business Websites
400 pages | August 29, 2007 | PDF | 11.2 Mb
In this book you'll learn how to:
- Implement best practices in corporate web design, with a focus on common sections such as About, Products and Services, Customer Support, and more
- Use e-mail and RSS marketing to stay in touch with customers and prospects
- Apply simple and effective search engine optimization techniques to push your website higher in search engine results
- Advertise the site through e-mail, paid search placement, banner ads, and more
- Write professional, accessible, and usable pages to make your site available to everyone