In setting out to redesign the BBCi homepage we knew we were tackling a hard task.
Many people use and love our homepage, so we know that any changes we make will evoke a strong reaction. We needed to balance the needs of these users with the needs of our own business. We needed to satisfy a large number of people with a range of different objectives, both inside and outside the BBC. Any solution requires us to make decisions, but we believe that we have at least made informed choices to ensure a sensitive evolution of the page.