Sybex (March 31, 2008)
Advanced Web Metrics with Google Analytics by Brian Clifton (Author)
Description
Let Web metrics expert Brian Clifton help you maximize your website's potential. In this book you'll discover the information you need to get a true picture of your site's impact and stay competitive using Google Analytics. Featuring implementation techniques not documented elsewhere, this informative guide teaches you how to turn data into actionable information and optimize the user experience of your website for better conversions. PDF | 364 pages | 10.4mb(rar) | ES & DF & SM