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Posted: May 7th, 2008, 7:09pm CEST by mrblue
Web 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve the bottom line. Whether you're an executive, a small business owner, or an entrepreneur, Web 2.0: A Strategy Guide illustrates through real life examples how various businesses are creating new opportunities on today's Web. This book is about strategy rather than the technology itself.
Web 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve your company's bottom line. Whether you're an executive plotting the next move, a small business owner looking to expand, or an entrepreneur planning a startup, Web 2.0: A Strategy Guide illustrates through real-life examples how businesses, large and small, are creating new opportunities on today's Web.
This book is about strategy. Rather than focus on the technology, the examples concentrate on its effect. You will learn that creating a Web 2.0 business, or integrating Web 2.0 strategies with your existing business, means creating places online where people like to come together to share what they think, see, and do. When people come together over the Web, the result can be much more than the sum of the parts. The customers themselves help build the site, as old-fashioned "word of mouth" becomes hypergrowth.
Web 2.0: A Strategy Guide demonstrates the power of this new paradigm by examining how:
- Flickr, a classic user-driven business, created value for itself by helping users create their own value
- Google made money with a model based on free search, and changed the rules for doing business on the Web-opening opportunities you can take advantage of
- Social network effects can support a business-ever wonder how FaceBook grew so quickly?
- Businesses like Amazon tap into the Web as a source of indirect revenue, using creative new approaches to monetize the investments they've made in the Web
Written by Amy Shuen, an authority on Silicon Valley business models and innovation economics, Web 2.0: A Strategy Guide explains how to transform your business by looking at specific practices for integrating Web 2.0 with what you do. If you're executing business strategy and want to know how the Web is changing business, this book is for you.
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Posted: May 7th, 2008, 7:06pm CEST by mrblue
The best business websites serve their readers with strong content, well-architected design, and a focus on usability, readability, and accessibility. This book covers the fundamental aspects of building a website that works for the company, not against it. It covers the essentials of strong copywriting, and then dedicates several chapters to designing user-centric About, Products and Services, and Support sections.
Your visitors come to your site because they are interested in your business and are therefore potential customers. This book covers taking advantage of that traffic by expanding the companys story through a corporate blog and using testimonials, case studies, and other third-party validation to reinforce the marketing message. With this knowledge you will be able to create and maintain a highly professional, polished business site.
While a pleasing website is essential for any modern business, creating it is only a small piece of the online strategy. This book also discusses search engine optimization, using e-mail and RSS to communicate with customers and prospects, and advertising the corporate domain with paid search placement, online banners, text links, and more. The primary theme is using your corporate website to market the business effectively, from designing intelligent product pages to writing compelling e-mail newsletters. This book explores those ideas and offers compelling advice on how to take full advantage of the Web as a marketing medium.
In this book you'll learn how to:
- Implement best practices in corporate web design, with a focus on common sections such as About, Products and Services, Customer Support, and more
- Use e-mail and RSS marketing to stay in touch with customers and prospects
- Apply simple and effective search engine optimization techniques to push your website higher in search engine results
- Advertise the site through e-mail, paid search placement, banner ads, and more
- Write professional, accessible, and usable pages to make your site available to everyone
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Posted: May 7th, 2008, 7:01pm CEST by mrblue
The Essential Guide to CSS and HTML Web Design is a special book—it will tell you all you need to know to design great web sites that are standards compliant, usable, and look great, but not overwhelm you with waffle, theory, and obscure details. It is designed to be invaluable to you, whatever stage you are at in your career, with a mixture of practical tutorials and reference material—beginners will quickly pick up the basics, while more experienced web designers and developers will keep returning to the book again and again to recap on techniques they maybe haven't used for a while, or look up properties, attributes and other details. It is destined to become a close friend, adopting a permanent place on your desk. It starts off by giving a brief introduction to the internet, and the broad area of web design, before diving straight in to HTML and CSS basics, reusing code, other best practices. It then focuses on all the most important areas of a successful web site—typography, images, navigation, tables, layouts, forms and feedback (including ready made PHP scripts for you to use,) and browser quirks, hacks and bugs. The book is completely up-to-date, covering support of the newest standards in all the latest browsers, including IE 7 and Firefox 2. The last chapter of the book provides several case studies for you to dissect and learn from, including all the most popular web site archetypes—a blog, a store front, a corporate home page, and an online gallery. Then the book is rounded off with several detailed reference appendices covering CSS, HTML, Color references, entities, and more, meaning that any details you need to look up are close at hand.
- This book will teach you everything you need to know to create professional CSS and HTML web sites
- Up to date &emdash; covering support of the newest standards in all the latest browsers, including IE 7 and Firefox 2
- Includes practical real world tutorials, essential reference sections, and case studies.
What you'll learn
- The basics of HTML and CSS web design
- How to implement effective layouts, tables, images, navigation, forms and typography on web sites
- How to deal with cross browser issues, including quirks, bugs, and hacks on IE 7 (and older versions,) Firefox, Safari, Opera, and all other major browsers.
- How to make sure your sites are both usable and accessible
- How to implement several different styles of web front-end, through several complete case studies, including a blog, a store front, and an online gallery
- Detailed References are also provided so you don't need to learn every little detail of CSS and HTML
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Posted: May 7th, 2008, 6:56pm CEST by mrblue
Written by the instructors and creators of the JNTCP-ER Certification Exams, JUNOS Enterprise Routing is the only comprehensive book for Juniper enterprise and edge routing environments. It offers complete coverage of all the services available to the JUNOS administrator, including JUNOS Enhanced Services (ES). This book is the official study guide for all three Juniper Enterprise Routing certification exams, and is highly recommended reading to pass the exams. With its field-guide emphasis on practical solutions, you can easily take the book beyond the classroom and into working networks as a design, maintenance, and troubleshooting reference par excellence. JUNOS Enterprise Routing covers all three certification exams in this track: Juniper Networks Certified Internet Associate (JNCIA-ER) Juniper Networks Certified Internet Specialist (JNCIS-ER) Juniper Networks Certified Internet Expert (JNCIE-ER) With more services such as voice, conference, and multicast on the IP router platform, the market for enterprise routers is growing exponentially, and the need for certified engineers to keep up with network developments in protocols and security is paramount. For everyone who works with Juniper enterprise and edge routing environments, this is a must-have book.
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Posted: May 7th, 2008, 6:47pm CEST by 3vil1
The original Struts project revolutionized Java web development and its rapid adoption resulted in the thousands of Struts-based applications deployed worldwide. Keeping pace with new ideas and trends, Apache Struts 2 has emerged as the product of a merger between the Apache Struts and OpenSymphony WebWork projects, united in their goal to develop an easy-to-use yet feature-rich framework. Struts 2 represents a revolution in design and ease of use when compared to classic Struts. It adds exciting and powerful features such as a plugin framework, JavaServer Faces integration, and XML-free configuration.
Struts 2 In Action introduces the Apache Struts 2 web application framework and shows you how to quickly develop professional, production-ready modern web applications. Written by Don Brown, one of the leading developers of Struts 2, Chad Davis, a passionate Struts 2 developer, along with Scott Stanlick, this book gently walks you through the key features of Struts 2 in example-driven, easy-to-digest sections.
Struts 2 in Action delivers accurate, seasoned information that can immediately be put to work. This book is designed for working Java web developers—especially those with some background in Struts 1 or WebWork. The core content, covering key framework components such as Actions, Results, and Interceptors, includes new features like the annotation-based configuration options. You'll find chapters on Struts 2 plugins, FreeMarker, and migration from Struts 1 and WebWork 2. Finally, new topics such as the Ajax tags, Spring Framework integration, and configuration by convention give familiar subjects new depth.
This is the full eBook(434 pages) - not MEAP(180 pages).
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Posted: May 7th, 2008, 6:33pm CEST by ganelon

The focus of this book is effective databases for text and document management inclusive of new and enhanced techniques, methods, theories and practices. The research contained in these chapters is of particular significance to researchers and practitioners alike because of the rapid pace at which the Internet and related technologies are changing our world. Already there is a vast amount of data stored in local databases and Web pages (HTML, DHTML, XML and other markup language documents). In order to take advantage of this wealth of knowledge, we need to develop effective ways of extracting, retrieving and managing the data. In addition, advances in both database and Web technologies require innovative ways of dealing with data in terms of syntactic and semantic representation, integrity, consistency, performance and security.
One of the objectives of this book is to disseminate research that is based on existing Web and database technologies for improved information extraction and retrieval capabilities. Another important objective is the compilation of international efforts in database systems, and text and document management in order to share the innovation and research advances being done at a global level.
The book is organized into four sections, each of which contains chapters that focus on similar research in the database and Web technology areas. In summary, this book offers a breadth of knowledge in database and Web technologies, primarily as they relate to the extraction retrieval, and management of text documents. The authors have provided insight into theory, methods, technologies and practices that are sure to be of great value to both researchers and practitioners in terms of effective databases for text and document management.
TABLE OF CONTENT:
Chapter 01 - System of Information Retrieval in XML Documents
Chapter 02 - Information Extraction from Free-Text Business Documents
Chapter 03 - Interactive Indexing of Documents with a Multilingual Thesaurus
Chapter 04 - Managing Document Taxonomies in Relational Databases
Chapter 05 - Building Signature-Trees on Path Signatures in Document Databases
Chapter 06 - Keyword-Based Queries Over Web Databases
Chapter 07 - Unifying Access to Heterogeneous Document Databases Through Contextual Metadata
Chapter 08 - Database Management Issues in the Web Environment
Chapter 09 - Applying JAVA-Triggers for X-Link Management in the Industrial Framework
Chapter 10 - Metrics for Data Warehouse Quality
Chapter 11 - Novel Indexing Method of Relations Between Salient Objects
Chapter 12 - A Taxonomy for Object-Relational Queries
Chapter 13 - Re-Engineering and Automation of Business Processes
Chapter 14 - Active Rules and Active Databases
Chapter 15 - On the Computation of Recursion in Relational Databases
Chapter 16 - Understanding Functional Dependency
Chapter 17 - Dealing with Relationship Cardinality Constraints in Relational Database Design
Chapter 18 - Repairing and Querying Inconsistent Databases
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Posted: May 7th, 2008, 4:21am CEST by mrblue
Microsoft Forefront is a comprehensive suite of security products that will provide companies with multiple layers of defense against threats. Computer and Network Security is a paramount issue for companies in the global marketplace. Businesses can no longer afford for their systems to go down because of viruses, malware, bugs, trojans, or other attacks. Running a Microsoft Forefront Suite within your environment brings many different benefits. Forefront allows you to achieve comprehensive, integrated, and simplified infrastructure security. This comprehensive suite of tools provides end-to-end security stretching from Web servers back to the desktop. This book will provide system administrators familiar with Syngress' existing Microsoft networking and security titles with a complete reference to Microsoft's flagship security products.
* First book to address securing an entire Microsoft network from Web servers all the way back to the desktop.
* Companion Web site provides best practices checklists for securing Microsoft operating systems, applications, servers, and databases.
* Companion Web site provides special chapter on designing and implementing a disaster recover plan for a Microsoft network.
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Posted: May 7th, 2008, 4:18am CEST by mrblue
Hacking is the art of creative problem solving, whether that means finding an unconventional solution to a difficult problem or exploiting holes in sloppy programming. Many people call themselves hackers, but few have the strong technical foundation needed to really push the envelope.
Rather than merely showing how to run existing exploits, author Jon Erickson explains how arcane hacking techniques actually work. To share the art and science of hacking in a way that is accessible to everyone, Hacking: The Art of Exploitation, 2nd Edition introduces the fundamentals of C programming from a hacker's perspective.
The included LiveCD provides a complete Linux programming and debugging environment—all without modifying your current operating system. Use it to follow along with the book's examples as you fill gaps in your knowledge and explore hacking techniques on your own. Get your hands dirty debugging code, overflowing buffers, hijacking network communications, bypassing protections, exploiting cryptographic weaknesses, and perhaps even inventing new exploits. This book will teach you how to:
- Program computers using C, assembly language, and shell scripts
- Corrupt system memory to run arbitrary code using buffer overflows and format strings
- Inspect processor registers and system memory with a debugger to gain a real understanding of what is happening
- Outsmart common security measures like nonexecutable stacks and intrusion detection systems
- Gain access to a remote server using port-binding or connect-back shellcode, and alter a server's logging behavior to hide your presence
- Redirect network traffic, conceal open ports, and hijack TCP connections
- Crack encrypted wireless traffic using the FMS attack, and speed up brute-force attacks using a password probability matrix
Hackers are always pushing the boundaries, investigating the unknown, and evolving their art. Even if you don't already know how to program, Hacking: The Art of Exploitation, 2nd Edition will give you a complete picture of programming, machine architecture, network communications, and existing hacking techniques. Combine this knowledge with the included Linux environment, and all you need is your own creativity.
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Posted: May 7th, 2008, 4:15am CEST by mrblue
Understand and evaluate the delivery of Carrier Ethernet using different technologies
Carrier Ethernet is rapidly becoming the de facto platform for offering the next generation of high-bandwidth multimedia applications. Delivering Carrier Ethernet: Extending Ethernet Beyond the LAN provides, for the very first time, an in-depth assessment of the various network solutions that can be used to deliver Carrier Ethernet services. The book is based on extensive real-world deployments and is written by globally renowned experts. A standard solution framework is used consistently throughout to address each underlying technology, its benefits and pitfalls, deployment approaches, ongoing developments, economic assessments, and key vendors promoting the solution. The potential evolution of Carrier Ethernet itself is also considered in detail.
- Copper
- HFC (Hybrid Fiber-Coax)
- PONs (Passive Optical Networks)
- TDM (Time Division Multiplexing)
- Fiber and WDM (Wavelength Division Multiplexing)
- Optical Wireless Mesh Network/Free Space Optics
- SONET (Synchronous Optical NETworking)/MSPP (Multi-Service Provisioning Platform)
- RPR (Resilient Packet Ring)
- Bridging/Switching
- MPLS (MultiProtocol Label Switching)
- WiMAX/WiMAC
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