New ideas help businesses gain an advantage over their rivals. Employees who generate these new ideas -- who practice the art of creative thinking -- are one of a company's greatest assets. The Art of Creative Thinking shows the reader practical ways of becoming a more creative thinker. Each succinct chapter is built around one core idea which is then developed and illustrated. End-of-chapter key points summarize the main points. The Art of Creative Thinking shows you how to: develop your understanding of the creative process; overcome barriers to creating new ideas; broaden your vision; build on new ideas; develop a creative attitude; become more confident as a creative thinker.
About the Author
John Adair is widely acknowledged as one of the most significant influences on management and leadership development in the world. He studied history at Cambridge University and holds higher degrees from the Universities of Oxford and London. He became the world's first Professor of Leadership Studies at the University of Surrey and is internationally known as a consultant. He is the author of many respected books on management and leadership.