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Posted: November 12th, 2009, 1:18am CET
Herbert-Jan van Dinther, "Joomla! 1.5 SEO"
Packt Publishing | 2009 | ISBN: 1847198163 | 300 pages | PDF | 6,7 MB
Improve the search engine friendliness of your web site
- Improve the rankings of your Joomla! site in the search engine result pages such as Google, Yahoo, and Bing
- Improve your web site SEO performance by gaining and producing incoming links to your web site
- Market and measure the success of your blog by applying SEO
- Integrate analytics and paid advertising into your Joomla! blog
In Detail
Some sites always appear at the top of a search result while others fail to even make it to the top ten. Wouldn't you want to see your site on the first page of any search result? This is not easily feasible if you are depending solely on the marketing guys whom you hire for SEO.
Joomla! SEO will help you to attract more visitors and improve the way you rank in search engines by giving you the techniques and knowledge to work your site into higher visitor numbers. It will help you to create and improve your site in an easy way. Joomla! is great, and you can make it perform even better by using the guidelines and ideas in this book.
Search Engine Optimization is becoming a must for every web site. As the competition on the Internet grows you need to make sure your site is among the top results on the major search engines. More and more people use search engines to find the information they are looking for, so you need to make sure you show up in those search result pages to get those visitors to your web site.
Joomla! SEO will provide you with a lot of information, ranging from keywords strategies through technical improvements and content creation. All this information and the tutorials provided are targeted to give you the best base for gaining higher rankings.
In the book, you will learn how to build a keyword strategy and create a better site structure for SEO. You will read about technical improvements that will give you better options for SEO. There is a separate chapter that helps you
create search-engine friendly and keyword-rich URLs.
In the end, you will have a web site that is ready to outperform your competitors and a manual to refer to for improving every step you take.
What you will learn from this book?
- Set up your SEO and Keyword strategy
- Develop and implement a plan to improve the ranking of your web site
- Organize your content in a search engine-friendly and user-friendly way
- Get more SEO improvement possibilities with an SEF patch
- Impress the search engines and your visitors by writing titles and articles
- Set up a Joomla! blog and run its RSS feed using Google's FeedBurner service
- Install and use sh404SEF, an SEF component to improve your URLs
- Pick a good SEO template for speed and SEO techniques
- Speed up your site with better images and cache settings
- Monitor visitors and keep a track of the visits to your site using Statcounter stats and Google Analytics
Approach
This is a practical, hands-on book that will lead you through the process of search engine optimization of your Joomla!-based web site. It provides clear instructions and detailed screenshots, so you can see exactly what to do at each step in the SEO process.
Once you have finished reading the book and gone through the detailed plans from each chapter, you will have the knowledge to improve the rankings and visitor numbers of almost any Joomla!-based web site.
Who this book is written for?
This book is written for anyone using Joomla! ranging from owners of business sites to web site developers and personal web site owners. Any Joomla! web site owner who wants to sell products or services, or send out a message to the world will find that getting better rankings in the search engines will help them reach their goal.
Some prior knowledge of Joomla! is expected but no prior knowledge of search engine optimization is needed for this book. The reader will get a deeper level of knowledge on how to make their web site rank better and attract more visitors to their site.
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Posted: November 12th, 2009, 1:03am CET
Running a Public Company: From IPO to SEC Reporting
316 pages | Wiley (September 28, 2009) | 0470446366 | PDF | 5 Mb
Running a Public Company From IPO to SEC Reporting
The road to an initial public offering (IPO) can be both expensive and time-consuming, requiring significant changes to a company. In addition, this shift also requires managers of private companies to bring their companies into compliance with the
Securities and Exchange Commission (SEC) regulations or risk censure. Written by renowned accounting expert Steven Bragg, Running a Public Company:
From IPO to SEC Reporting shortens the learning curve dramatically by itemizing the key steps in the process of going public, handling investors, and dealing with the SEC.
Describing special accounting standards that only apply to public companies, this invaluable guide demystifies the process, reassuringly answering a multitude of questions managers may have, including:
- Why should I consider buying a shell company?
- How do I file for a listing on a stock exchange?
- What should I put in the investor relations section of my Web site?
- What is a road show, and how is it conducted?
- How do I deal with analysts, brokers, institutional investors, and individual investors?
- How do I impart information to investors while staying in compliance with Regulation FD?
- What are the various methods for registering stock, and which ones are available to me?
- How do I file a Rule 10b5-1 stock trading plan?
- How do I obtain SEC filing codes?
- How do I reconcile non-GAAP information back to a standard GAAP measure?
- What information is included in a 10-K report, but not in a 10-Q report?
- What if I want to take my company private again?
Running a Public Company: From IPO to SEC Reporting is the ideal sourcebook for the mechanics of how to go public and stay there, while complying with all applicable regulations.
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Posted: November 12th, 2009, 12:52am CET
"Becoming the Evidence-Based Manager: How to Put the Science of Management to Work for You"
Davies-Black Publishing | 2009 | ISBN: 0891062602 | 200 pages | PDF | 1 MB
Written in the conversational tone and style of managers, "
Becoming the Evidence-Based Manager" lays out management advice in a logical linear framework that ties directly to the natural progression of management skills throughout the employee life cycle: from the hiring stage to the retention stage. Six general lessons of management guides readers on what they should and sometimes shouldn't be doing to become an evidence-based manager. And management research results of the past 50 years are explained, synthesized, and translated into practical guidelines for handling the difficult areas of management that many managers deal with daily.
Combined, you have an evidence-based handbook to which you can return time and again. Arguing that there is too much art and not enough science in the way managers manage, Gary Latham brings together a unique combination of research and step-by-step practicality in this compact and highly practical toolkit of research-backed techniques, methods, and quick-to-implement action steps for hiring, inspiring, training, motivating, and appraising employees to deliver high performance. From A to Z, Latham shows front-line managers how to put five decades of research into everyday practice as he lays out techniques to inspire employees to execute strategy, ways to coach and appraise employees to be high performers, and new approaches to instill resiliency in the face of setbacks.
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Posted: November 11th, 2009, 11:13pm CET
Digital Boudoir Photography: A Step-By-Step Guide to Creating Fabulous Images of Any Woman
Publisher: Thomson Course Technology | 2006 | 296 pages | ISBN: 1598632205 | PDF | English | 35.8 MB
Boudoir photography does not require its subject to be a beautiful, physically flawless woman. It does not require the use of extravagantly expensive equipments, props, and studio space. In fact, the very essence of boudoir photography is the idea that its subject is not a professional model and is not even necessarily in the boudoir.
No longer confined to the idea of heavy makeup, lingerie, and the bedroom, the new age of boudoir photography is casual, sensual, and sexy. That is the premise behind
Digital Boudoir Photography. Firmly grasping the freedom that digital photography affords, this book offers tips and techniques that allow anyone with a digital camera the ability to take attractive photographs of any woman.
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Posted: November 11th, 2009, 2:17am CET
How To Sell When Nobody's Buying: (And How to Sell Even More When They Are)
Wiley 2009-06-09 | 238 Pages | ISBN: 0470504897 | PDF | 1 MB
The most effective sales strategies for tough economic times
Today's selling environment is tough, and only getting tougher. The old tactics are no longer working, and the current economy is only making selling more difficult. You need sales tactics and strategies that work now and fast . . . even when no one wants to buy-and tactics and strategies that will work even better when they
do want to buy.
How to Sell When Nobody's Buying is a practical, effective guide to selling even in the toughest of times. This book is packed with new information about creating sales opportunities. Most sales strategies taught today are based on outdated information from ten, twenty, even thirty years ago and they simply don't work today. You'll find the tools and information you need to gain confidence, create powerful alliances, profitable social networks, and drive your profits to unprecedented highs. Whether you sell business-to-business or direct to the consumer, whether you sell real estate or retail, this is the sales guide for you.
- Features effective, simple strategies for selling in tough economic times
- Offers free or low-cost prospecting tools that bring in customers by the herd
- Includes case studies from top salespeople that reveal new ways to bring in customers
- From sales guru Dave Lakhani, author of Persuasion, Subliminal Persuasion, and The Power of an Hour
These days, you need all the help you can get to sell effectively. If you want to increase your sales and drive your business forward-no matter what the economy or your industry does-learn
How to Sell When Nobody's Buying.
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Posted: November 10th, 2009, 12:27am CET
Wiley | Pages: 236 | 2009-09-28 | ISBN 0470461713 | PDF | 1 MB
Learn to manage and grow successful analytical teams within your business
Examining analytics-one of the hottest business topics today-
The New KNOW argues that analytics is needed by
all enterprises in order to be successful. Until now, enterprises have been required to know what happened in the past, but in today's environment, your organization is expected to have a good knowledge of what happens
next.
This innovative book covers
- Where analytics live in the enterprise
- The value of analytics
- Relationships betwixt and between
- Technologies of analytics
- Markets and marketers of analytics
The New KNOW is a timely, essential resource to staying competitive in your field.
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The New Know: Innovation Powered by Analytics (Wiley and SAS Business Series)
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Posted: November 10th, 2009, 12:19am CET
Wiley | 2009 | ISBN: 0000 | 0470482559 pages | PDF | 1,6 MB
A leading expert on the affluent reveals the real way to build wealth With well over two million of his books sold, and huge praise from many media outlets, Dr. Thomas J. Stanley is a recognized and highly respected authority on the wealthy, their behavior, and their thinking.
Now, in
Stop Acting Rich, he details how the less affluent have fallen into the elite luxury brand trap that keeps them from truly acquiring wealth and details how to get out of it by emulating the working rich as opposed to the super elite.
A defensive strategy for tough times,
Stop Acting Rich will show you how to live like Warren Buffett-a rich, happy life-through accumulating more wealth and using it to achieve the type of financial freedom that will create true happiness and fulfillment.
- Puts wealth in perspective and shows you how to live rich without spending more
- Details why we spend lavishly and how to stop this destructive cycle
- Discusses how being "rich" means more than just big houses and luxury cars
- Other titles by Stanley: The Millionaire Mind and The Millionaire Next Door
It's time to understand why we buy what we buy, so that we can start accumulating, rather than depleting, wealth.
Stop Acting Rich shows you exactly what it takes to achieve this elusive goal.
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Stop Acting Rich: ...And Start Living Like A Real Millionaire
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Posted: November 9th, 2009, 5:10pm CET
Cambridge University Press | ISBN: 0521876480 | edition 2008 | PDF | 482 pages | 1.52 mb
The
Markets in Financial Instruments Directive (MiFID) is a detailed re-writing of the regulation of capital markets. To the extent those rules permit, the
Financial Services Authority (FSA) is also introducing high-level 'principles-based regulation'. In response to this, Paul Nelson presents practical guidance on the regulation of the capital markets, ranging from new issues and IPOs to investment banking, broker-dealing and asset management.
All laws and rules relevant to the regulation of the capital markets are explained and put into context within the economic operation of markets, institutions and products, the European Single Market, the FSA's policies and objectives, the historical evolution of the regulations and the general civil and criminal law. Drawing on 30 years experience as a practitioner, and referring to a vast range of supporting materials, the author provides an insightful analysis and critique of the rules, the rule makers and the institutions.
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Capital Markets Law and Compliance: The Implications of MiFID (Law Practitioner Series)
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Posted: November 9th, 2009, 4:57pm CET
Published by South-Western College Pub
Publication date : August 2005
ISBN : 0324304013PDF
1149 pages - 9.2 MB
ADVANCED ACCOUNTING offers the most authoritative, conceptually strong, and comprehensive coverage of advanced accounting topics of any text on the market. Completely updated to reflect the latest FASB pronouncements, it is an excellent preparation resource for the
CPA exam.
ADVANCED ACCOUNTING also provides the tools students need to pursue
professional careers in a global economy. This is the only text on the market to utilize the horizontal approach to consolidations worksheets, the format most commonly used in the business world.
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Advanced Accounting (with Electronic Working Papers CD-ROM and Student Companion Book)
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Posted: May 25th, 2009, 10:09pm CEST
Author: Harriet Diamond, Phyllis Dutwin
Publisher: Barron's Educational Series
File size: 1,65 MB
File type: rar'd pdf
Here is an excellent English grammar brush-up manual and subject review for adults preparing for the GED, for students of English as a second language preparing for the TOEFL or TOEIC exams, and for all others who need to improve their skills in basic English usage.
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Posted: May 25th, 2009, 9:48pm CEST
Author: Deborah Phillips
Publisher: Pearson Education
File size: 307MB (474 MB)
File type: iso
The Longman Student CD-ROM is an interactive practice tool linked to the book in coverage, but with all different content, no test items or tests are repeated from the book. The Student CD-ROM includes:
* Over 800 practice questions covering all the language skills tested in the TOEFL Test.
* Almost 900 additional questions in section tests and complete tests designed to simulate the computer adaptivity, timing, and scoring of the computer-based test.
* Pop-up explanations for all practice and test items.
* Scoring and record-keeping functions to monitor student progress.
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Posted: May 25th, 2009, 9:42pm CEST
Publisher: Educational Testing Service, Princeton, NJ, USA
File size: 2,99 Мб
File type: pdf
In 2005, ETS is introducing a next generation TOEFL test. It is an Internet-based test (iBT) that will be delivered in secure testing centers around the world. The new TOEFL iBT test will be phased in starting September 2005. It will be offered fi rst in the United States in September 2005; and in Canada, France, Germany, and Italy in October 2005. It will be introduced in the rest of the world in 2006.
What is different about the TOEFL iBT test?
• It tests all four language skills that are important for effective communication: speaking, listening, reading, and writing. The emphasis will be on using English to communicate.
• It will be delivered via the Internet in secure test centers around the world. Once the new test is introduced in an area, the computer-based and paper-based tests will no longer be offered there.
• Some tasks require test takers to combine more than one skill. To succeed academically in Englishspeaking colleges and universities, students need to be able to combine their language skills in the classroom. New integrated questions, or “tasks,” help students build the confi dence needed to communicate in the academic environments they plan to enter. The new integrated tasks will ask test takers to:
• read, listen, then speak in response to a question
• listen, then speak in response to a question
• read, listen, then write in response to a question
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Posted: May 25th, 2009, 9:31pm CEST
Author: Unknown
Publisher: Unknown
File size: 1 mb
File type: PDF
Getting to know the TOEFL is 184 page book to help you achieve a better score on the exam. It includes detailed strategies for each section of the test. Included in the book are 30 tests to check your progress. An answer key is included.
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Posted: May 25th, 2009, 9:25pm CEST
Publisher: School Zone Pub
File size: 17481 KB
File type: PDF in rar
First Grade Scholar combines two School Zone Deluxe Edition workbooks into one convenient 128-page volume. The proven activities will help your child develop important first grade skills, including vowel sounds, sequencing, addition, patterns, and more. Simple instructions, colorful illustrations, and entertaining activities will help your child gain confidence and enjoy learning.
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Posted: June 11th, 2008, 10:46pm CEST
William A. Cohen : A Class with Drucker: The Lost Lessons of the World's Greatest Management TeacherAMACOM | 2007-11-14
ISBN: 0814409199
272 pages | PDF | 1 Mb
Long considered the world’s greatest thinker and writer on management, Peter Drucker’s teachings continue to inspire leaders everywhere. From 1975 to 1979, author William Cohen studied under the Great Man and became the first graduate of his doctoral program. What Drucker taught him literally changed his life. In a matter of a few years, he was recommissioned in the Air Force and rose to the rank of major general. Eventually, he became a full professor, management consultant, multibook author, and university president – as well as maintaining a nearly lifelong friendship with the master.
In A Class with Drucker, Cohen shares many of Drucker’s teachings that never made it into his countless books and articles, ideas that were offered to his students in classroom or informal settings. Cohen expands on Drucker’s lessons with personal anecdotes about his teacher’s personality, lack of pretension, and interactions with students and others. He also shows how Drucker’s ideas can be applied to the real-world challenges managers face today. Now every reader can benefit from Drucker’s thoughts on such topics as:
* what everybody knows is frequently wrong * why everyone should approach problems with their ignorance * top executives should stay no longer than six years * some so-called menial tasks can only be done by the boss * what everyone needs to be an effective manager * why self-confidence is a necessity
Enlightening and intriguing, A Class with Drucker will enable anyone to gain from the timeless wisdom of the inspiring man himself.
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