The Twitter Book

ISBN-13: 978-0596802813

Product Description
“Media organizations should take note of Twitter’s power to quickly reach their target consumers.” –Tim O’Reilly (@timoreilly), in a Los Angeles Times interview, March 2009

This practical guide will teach you everything you need to know to quickly become a Twitter power user. It includes information on the latest third party applications, strategies and tactics for using Twitter’s 140-character messages as a serious–and effective–way to boost your business, as well as how to turn Twitter into your personal newspaper, tracking breaking news and learning what matters to you and your friends.

Co-written by Tim O’Reilly and Sarah Milstein, widely followed and highly respected twitterers, the practical information in The Twitter Book is presented in a innovative, visually rich format that’s packed with clear explanations and examples of best practices that show Twitter in action, as demonstrated by the work of over 60 twitterers.

This book will help you:
Use Twitter to connect with colleagues, customers, family, and friends
Stand out on Twitter
Avoid common Twitter gaffes and pitfalls
Build a critical professional communications channel with Twitter–and use the best third-party tools that help you manage it.

If you want to know how to use Twitter like a pro, The Twitter Book will quickly get you up to speed.

Review

This practical guide will teach you everything you need to know to quickly become a Twitter power user, including strategies and tactics for using Twitter’s 140-character messages as a serious–and effective–way to boost your business. Co-written by Tim O’Reilly and Sarah Milstein, widely followed and highly respected Twitterers, the practical information in The Twitter Book is presented in a fun, full-color format that’s packed with helpful examples and clear explanations.

Twitter Tips

1. Even if you use Twitter primarily to post information that’s not directly about your company, you can—and should—use it to sometimes link back to your own site or blog. Many companies find that Twitter can become a top referrer to their sites, so avail yourself of that benefit—just do it in a smart way.
The key is to frame the link in a way that’s interesting to your Twitter followers. So instead of saying, “New Blog Post: Mundane Headline, http://yourblog.com,” try something like the examples here, each of which links back to the Bigelow Tea blog.

2. If you’re looking to get the most out of Twitter, don’t fall into the trap of posting an RSS feed of headlines from your site or blog. Although there are services that will automate such a connection for you, they simply help you create an impersonal account that duplicates the main feature of an RSS reader. Why bother?

Four Important Things to Search For

If you want really useful search results from Twitter, you have to spend some time playing with the advanced search options to figure out the relevant terms and topics people are talking about. Here are four topics to get you started:
1. Your name. It may be known as a “vanity search,” but keeping an eye on what people say about you is a smart idea. (Don’t forget that putting quotes around your name can help refine the results. Search for “Jane Doe” instead of Jane Doe.)
2. Your Twitter account name. Don’t miss messages to or about you.
3. Your company, brand or product. Peek into the minds of customers, competitors, journalists and other key constituents. If you’re a local business, use the advanced search “Location” option to narrow down results. Also, if your company name is common, use the minus sign to weed out inappropriate results. For instance, if you work for Kaiser Permanente, search for Kaiser -Chiefs to make sure messages about the band don’t overwhelm your results. (Here, a targeted search yields some relevant results.)
4. Your competitors. Get market intel and ideas.

About the Author
Tim O’Reilly is the founder and CEO of O’Reilly Media, Inc., thought by many to be the best computer book publisher in the world, and an activist for open standards. O’Reilly Media also publishes online through the O’Reilly Network and hosts conferences on technology topics, including the O’Reilly Open Source Convention, the O’Reilly Emerging Technology Conference, and the Web 2.0 Conference. Tim’s blog, the O’Reilly Radar “watches the alpha geeks” to determine emerging technology trends, and serves as a platform for advocacy about issues of importance to the technical community.

Sarah Milstein writes, speaks and consults frequently on Twitter. A Web 2.0 strategist and co-founder of a website for lively, work-related workshops, she is the author of Twitter and the Micromessaging Revolution, an O’Reilly Media research report. Previously, she was on the senior editorial staff at O’Reilly, where she founded the Tools of Change for Publishing conference (TOC) and led the development of the Missing Manuals, a best-selling series of computer books for non-geeks. She’s also written for the series, co-authoring Google: The Missing Manual.
Before joining O’Reilly, Sarah was a freelance writer and editor, and a regular contributor to The New York Times. She was also a program founder for Just Food, a local-food-and-farms non-profit, and co-founder of Two Tomatoes Records, a label that distributes and promotes the work of children’s musician Laurie Berkner.

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F1 Get the Most Out of Excel Formulas & Functions: The Ultimate Excel Formulas & Functions Help Guide

Limelight Media; Pap/Cdr edition | ISBN: 0974636851 | 460 pages | October 25, 2005 | PDF | 6 Mb

With more than 300 solutions to the time-consuming problem of combining Microsoft Excel functions into effective, problem-solving formulas, this handbook addresses questions that are regularly posted to Excel newsgroups—topics of the most interest to Excel users. Questions and answers provide a title, problem, solution, explanation, and screenshot, and include many of the complex formulas and their several nested functions. Formulas for wages, shifts, time sheets, income taxes, financial calculations, amortization tables, counting, and handling errors are demonstrated, and the accompanying CD-ROM contains Excel workbook files that incorporate all the formulas presented in the book. Each question and answer includes a hyperlink that allows interested readers to visit the author’s website to discuss problems and proposed solutions.

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Windows Server 2008: The Definitive Guide
O’Reilly Media, Inc. | 492 pages | 0596514115 | March 17, 2008 | PDF | 14 Mb

This practical guide has exactly what you need to work with Windows Server 2008. Inside, you’ll find step-by-step procedures for using all of the major components, along with discussions on complex concepts such as Active Directory replication, DFS namespaces and replication, network access protection, the Server Core edition, Windows PowerShell, server clustering, and more. All of this with a more compact presentation and a tighter focus on tasks than you’ll find in bulkier references. Windows Server 2008: The Definitive Guide takes a refreshing approach. You won’t find the history of Windows NT, or discussions on the way things used to work. Instead, you get only the information you need to use this server. If you’re a beginning or intermediate system administrator, you learn how the system works, and how to administer machines running it. The expert administrators among you discover new concepts and components outside of your realm of expertise. Simply put, this is the most thorough reference available for Windows Server 2008, with complete guides to: Installing the server in a variety of different environments File services and the Windows permission structure How the domain name system (DNS) works Active Directory, including its logical and physical structure, hierarchical components, scalability, and replication Group Policy’s structure and operation Managing security policy with predefined templates and customized policy plans Architectural improvements, new features, and daily administration of IIS 7 Terminal Services from both the administrator’s user’s point of view Networking architecture including DNS, DHCP, VPN, RADIUS server, IAS, and IPSec Windows clustering services —applications, grouping machines, capacity and network planning, user account management Windows PowerShell scripting and command-line technology With Windows Server 2008: The Definitive Guide, you to come away with a firm understanding of what’s happening under the hood, but without the sense that you’re taking a graduate course in OS theory. If you intend to work with this server, this is the only book you need.

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Windows Server 2008 Terminal Services Resource Kit By Christa Anderson
Publisher: Microsoft Press 2008 | 528 Pages | ISBN: 0735625859 | CHM | 10 MB

In-depth and comprehensive, this RESOURCE KIT delivers the information and resources you need to plan, deploy, administer, and support Windows Server 2008 Terminal Services and server-based applications and clients. You get authoritative guidance direct from those who know the technology best an internationally recognized expert and her peers on the Windows Server 2008 Terminal Services team at Microsoft. You also get essential resources on the companion CD, including scripts and author extras,

to help you deploy and manage Terminal Services and server-based applications. If you re serious about Windows Server 2008 Terminal Services, this is the resource you ll use to optimize results from your deployment.

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Photoshop CS4 Down & Dirty Tricks
New Riders Press | 2009 | ISBN: 0321563174 | 360 pages | PDF | 64,2 MB

UNLOCK THE SECRETS OF THE HOTTEST TRICKS, AND MOST REQUESTED PHOTOSHOP EFFECTS IN ONE AMAZING BOOK!

Scott Kelby, co-host of Photoshop User TV and the world’s #1 bestselling Photoshop author, is back to unlock the secrets of an amazing new collection of the latest eye-popping, jaw-dropping, Photoshop special effects—the same kind that made Scott’s previous editions of this book one of the top selling Photoshop books in history.

You’ll learn some of the most closely guarded Photoshop CS4 special effects—the same ones you see on TV, in magazines, and on the Web. Using Scott’s simple step-by-step method, with hundreds of full-color images, you’ll see exactly how it’s all done. The book is written so clearly, and it is so easy to follow, you’ll immediately be able to create all of these effects yourself. You’ll learn:

• The latest photographic special effects
• How to fake studio shots (you’ll be amazed at how it’s done)
• The latest cutting-edge type effects
• The most popular effects used by big movie studios
• The most-requested advertising effects
• Commercial effects that clients go crazy over!
• The most asked-for current Web effects
• Amazing 3D effects using Photoshop Extended
• Plus loads of effects that look hard, but are easy once you know the secrets

And not only that, but the whole book is packed with creative ideas, layouts, and design techniques that will help you unleash your own creativity. It’s all here, in the only Photoshop book of its kind. You’re gonna love it!

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Google Web Toolkit: GWT Java AJAX Programming
Packt Publishing Limited (1 février 2007) | ISBN: 1847191002 | 538 pages | PDF | 4 MB

This book is for Java developers who want to create Ajax interfaces using the Google Web Toolkit (GWT). It focuses on useful, practical tasks from the first chapter. The book is aimed at programmers who want to use GWT to create interfaces for their professional web applications. It concentrates on the serious side of Ajax: creating powerful, productive applications for browser platforms. GWT Ajax Programming shows you how to create reliable user interfaces that enhance the user experience.

GWT is an open source Java software development framework that makes writing AJAX applications like Google Maps and Gmail easy for developers who don’t speak browser quirks as a second language. Writing dynamic web applications today is a tedious and error-prone process; you spend 90% of your time working around subtle incompatibilities between web browsers and platforms, and javascript’s lack of modularity makes sharing, testing, and reusing AJAX components difficult and fragile. GWT lets you avoid many of these headaches while offering your users the same dynamic, standards-compliant experience. You write your front end in the Java programming language, and the GWT compiler converts your Java classes to browser-compliant javascript and HTML.

Plan your ECM installation, implement it, and customize it. Among the many topics covered are:

Set up an elegant GWT development environment in Eclipse
Create, test, debug and deploy GWT applications
Develop custom widgets – examples include a calendar and weather forecast widget
Internationalize your GWT applications
Create complex interfaces using grids, moveable elements, and more
Integrate GWT with Rico, Moo.fx and Script.aculo.us to create even more attractive UIs using JSNI

Each chapter covers a series of practical tasks, showing how to achieve a particular useful result – and then learn how it works so that you can apply your knowledge to your own unique situation. Readers will need experience writing non-trivial applications using Java. Experience with developing web interfaces is useful, but knowledge of javascript and DHTML is not required… GWT takes care of that!

Among the many topics covered are:
1 Getting Started
2 Creating a New GWT Project
3 Creating Ajax Services
4 Creating Interactive Forms
5 Responsive Complex Interfaces
6 JSNI and Browser Effects
7 Creating Custom GWT Widgets
8 Unit Tests and Debugging
9 Integrating with Other Frameworks
10 Deployment

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1200+ HACK tutorials 2009-9.61MB

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Excel Advanced Report Development (with source code)
Wiley | 504 Pages | 2005 | ISBN:0764588117 | PDF | 40 MB

By reading this book and following the practice exercises scattered liberally throughout the chapters, you can learn to develop powerful and innovative reporting solutions using Microsoft Excel 2003. This book’s step-by-step approach can help you steadily gain confidence in your ability to use Excel’s reporting functions as you enhance your skills by working through the hands-on examples.

You don’t have to know Structured Query Language (SQL) to get real value from this book. However, readers who are familiar with SQL programming will probably get the most out of it. Indeed, many SQL programmers find that Excel report development is the next logical progression in their technology education. Still, even if you are only an experienced user of Excel, you will learn a substantial amount about Excel reporting, especially in the earlier chapters where the graphical Excel tools are used to build SQL queries that run against external data sources such as delimited files, spreadsheets, databases, and data cubes.
If you’re new to Excel reports, you should start with Part I of the book. Advanced users who are already familiar with Excel’s reporting features and with external data sources can skip to Part II, where the core features, functions, and components of Excel reports are covered. The appendixes in Part III provide references for installing the NorthwindCS database, configuring your Windows operating system to display extensions for known file types, and using basic SQL.

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Semiconductor Physics And Devices
McGraw-Hill | 768 Pages | 2002 | ISBN:0072321075 | PDF | 25 MB

Neamen’s “Semiconductor Physics and Devices, Third Edition” deals with the electrical properties and characteristics of semiconductor materials and devices. The goal of this book is to bring together quantum mechanics, the quantum theory of solids, semiconductor material physics, and semiconductor device physics in a clear and understandable way.

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Art and Design in Photoshop
Focal | 256 Pages | 2008 | ISBN:0240811097 | PDF | 27 MB

Want to create illustrations in the styles of The Simpsons, steampunk and Victorian engravings?
Then you need Art and Design in Photoshop.

In this unique book, acclaimed master of photomontage and visual trickery Steve Caplin shows you how to stretch your creative boundaries. Taking the same tried-and-tested practical approach as his best selling How to Cheat in Photoshop titles, Steve’s step-by-step instructions recreate a dazzling and diverse array of fabulous design effects. You’ll learn how to design everything from wine labels to sushi cartons, from certificates to iPod advertising, from textbooks to pulp fiction.
Written by a working pro, the clear guidelines pinpoint exactly what you need to know: how to get slick-looking results with minimum fuss, with a 16-page Photoshop Reference chapter that provides an at-a-glance guide to Photoshop tools and techniques for less experienced users. Steve explains both typography and the design process in a clear, informative and entertaining way.
All the images, textures and fonts used in the book are supplied on the accompanying CD-ROM. Imaginative, inspirational and fun to use, this book is a must-have for every creative Photoshop user, both amateur and professional.
* Learn to quickly and ingeniously create fantastic graphic effects in Photoshop, from graffiti to classic art, newsprint and stained-glass windows
* Easy and fun to use with clear step-by-step instructions and hundreds of screenshots.
* Backwards compatible: fully up-to-date with the latest Photoshop release but also relevant for use with previous versions of Photoshop

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Hacking Exposed VoIP: Voice Over IP Security Secrets & Solutions | 16.3MB

Sidestep VoIP Catastrophe the Foolproof Hacking Exposed Way

This book illuminates how remote users can probe, sniff, and modify your phones, phone switches, and networks that offer VoIP services. Most importantly, the authors offer solutions to mitigate the risk of deploying VoIP technologies." –Ron Gula, CTO of Tenable Network Security

Block debilitating VoIP attacks by learning how to look at your network and devices through the eyes of the malicious intruder. Hacking Exposed VoIP shows you, step-by-step, how online criminals perform reconnaissance, gain access, steal data, and penetrate vulnerable systems. All hardware-specific and network-centered security issues are covered alongside detailed countermeasures, in-depth examples, and hands-on implementation techniques. Inside, you’ll learn how to defend against the latest DoS, man-in-the-middle, call flooding, eavesdropping, VoIP fuzzing, signaling and audio manipulation, Voice SPAM/SPIT, and voice phishing attacks.
Find out how hackers footprint, scan, enumerate, and pilfer VoIP networks and hardware
Fortify Cisco, Avaya, and Asterisk systems
Prevent DNS poisoning, DHCP exhaustion, and ARP table manipulation
Thwart number harvesting, call pattern tracking, and conversation eavesdropping
Measure and maintain VoIP network quality of service and VoIP conversation quality
Stop DoS and packet flood-based attacks from disrupting SIP proxies and phones
Counter REGISTER hijacking, INVITE flooding, and BYE call teardown attacks
Avoid insertion/mixing of malicious audio
Learn about voice SPAM/SPIT and how to prevent it
Defend against voice phishing and identity theft scams

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Mac OS X Leopard Killer Tips
New Riders Press | 2008 | ISBN: 0321501934 | 456 pages | PDF | 37,5 MB

Product Description
Killer Tips books are written with one goal in mind: to allow the reader to work faster and smarter. In other books, you’ll often find that the most useful information is found in sidebars, tips, and notes. In a Killer Tips book, there’s nothing to weed through: it’s all sidebars, tips, and notes! Here, Scott Kelby gives you only the best tips and info on Mac OS X Leopard, covering all of the new features, including Time Machine, the revolutionary and completely unique backup system; Spaces, which allows the user to totally customize different window configurations based on their needs; Spotlight, which now allows the user to search across an entire network (not just the user’s computer); and much more. Scott Kelby’s trademark style—both direct and humorous—is easily accessible to all readers, who will appreciate all the great information here, as well as the book’s clear and focused presentation.

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DWR Java AJAX Applications
Packt Publishing | 228 Pages | 2008 | ISBN:1847192936 | PDF | 6,85 MB

AJAX enables rich desktop-like user interfaces in the browser and enables interactive interfaces that can even replace traditional user interfaces. DWR (Direct Web Remoting) is an Open Source Java framework for building AJAX applications. DWR’s main idea is to hide AJAX implementation details, like XMLHttpRequest, from developers. By using DWR, you can concentrate on developing the application and business objects and leave AJAX details behind the scenes where they belong. DWR allows server-side Java classes to be used in the browser and javascript functions to be used on the server (Reverse AJAX).

This book will show competent Java programmers how to work with DWR to create powerful AJAX applications. It starts with a tutorial on DWR’s main features and functions. Then it covers setting up the development environment. Finally, it concludes with some sample applications.

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Drools JBoss Rules 5.0 Developer’s Guide
Packt Publishing | 320 Pages | 2009 | ISBN:1847195647 | PDF | 3,43 MB

Develop rules-based business logic using the Drools platform

* Discover the power of Drools as a platform for developing business rules
* Build a custom engine to provide real-time capability and reduce the complexity in implementing rules
* Explore Drools modules such as Drools Expert, Drools Fusion, and Drools Flow, which adds event processing capabilities to the platform

* Execute intelligent business logic with ease using JBoss/Drools, a stronger business-rules solution
* Covers examples of a fraud detection system utilizing Drools CEP (Complex Event Processing) capabilities
In Detail
Business rules can help your business by providing a level of agility and flexibility. As a developer, you will be largely responsible for implementing these business rules effectively, but implementing them systematically can often be difficult due to their complexity. Drools, or JBoss Rules, makes the process of implementing these rules quicker and handles the complexity, making your life a lot easier!
This book guides you through all of the features of Drools, such as dynamic rules, the event model, and Rete implementation with high performance indexing. It will help you to set up the JBoss Rules platform and start creating your own business. It’s easy to start developing with Drools if you follow its real-world examples that are intended to make your life easier.
Starting with an introduction to the basic syntax that is essential for writing rules, the book will guide you through validation and human-readable rules that define, maintain, and support your business agility. As a developer, you will be expected to represent policies, procedures and. constraints regarding how an enterprise conducts its business; this book makes it easier by showing you it can be done.
A real-life example of a banking domain allows you to see how the internal workings of the rules engine operate. A loan approval process example shows the use of the Drools Flow module. Parts of a banking fraud detection system are implemented with Drools Fusion module, which is the Complex Event Processing part of Drools. This in turn, will help developers to work on preventing fraudulent users from accessing systems in an illegal way.
Finally, more technical details are shown on the inner workings of Drools, the implementation of the ReteOO algorithm, indexing, node sharing, and partitioning.
What you will learn from this book?
* Write more efficient business rules, and work with the Rete algorithm, node indexing, node sharing, and parallelization
* Create a WS-HumanTask-compliant WorkItem in a process (workflow)
* Implement concurrency control in cross-cutting functionalities to manage code easily
* Write human-readable rules, and Domain Specific Language for your rules to easily understand and verify them
* Generate a stateful service by using a stateful knowledge session that maintains state between invocations and teaches you how to transactionally persist this service
* Develop dynamic remote knowledge-base loading to change rules in your application without even stopping it
* Prepare decision tables for calculating account interest rates
* Integrate Drools within your Java business application, and integrate it with the Spring framework
Approach
This is a problem-solution guide that starts with an introduction to a problem and continues with a discussion of the possible solution. The book covers best practices when working with Drools. The examples and their solutions are accompanied by plenty of code listings and figures providing a better view of the problem.
Who this book is written for?
The book is for Java developers who want to create rules-based business logic using the Drools platform. Basic knowledge of Java is essential.

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