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Posted: March 1st, 2007, 5:49am CET by keem1201
Tags: [edit]
Paperback: 408 pages
Publisher: Apress; 2nd edition (September 28, 2006)
Language: English
ISBN-10: 1590597214
In Search of Stupidity: Over Twenty Years of High-Tech Marketing Disasters, Second Edition is National Lampoon meets Peter Drucker. It’s a funny and well-written business book that takes a look at some of the most influential marketing and business philosophies of the last twenty years. [...]
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